MarketProvider, a Cyprus-based company, specializes in the development and implementation of Product Information Management (PIM) systems for e-commerce. Their solutions enable vendors to efficiently update product information across various platforms such as Shopify, Amazon, WIX, and others. Their clients include brands from the USA, Europe, and Asia.

PIM systems play a crucial role in e-commerce, providing centralized management and distribution of product information. This ensures data accuracy and consistency across sales channels, ultimately improving the customer experience and boosting business efficiency.

About MarketProvider

MarketProvider often needs to onboard clients, requiring tasks such as creating product catalogs and sourcing/adapting content. This is the reason why the company frequently hires freelancers, though it presents significant challenges. The primary issue was the unpredictable and rapid need for increased personnel, coupled with the time-consuming nature of managing freelancer payments and remote work. Internal processes related to freelancer payment and administration consumed excessive time and resources, negatively impacting operational costs.

A fully in-house team was impractical due to the fluctuating demand for freelance services. MarketProvider required specialists for content creation in multiple languages, considering local market nuances, and the ability to rapidly scale the team based on project needs. Standard hiring and onboarding procedures proved too slow.

In-house payment processing proved too costly for project-based freelance work. Market Provider was looking for a payment solution to reduce time and financial expenses related to payroll. Delegating payment processing to EasyStaff not only reduced payroll costs but also ensured that every operation is provided with legally compliant closing documentation.

The need to work with international freelancers stems from the necessity for content localization and the demand for rapid turnaround times. By engaging freelancers from different time zones, MarketProvider can maintain a continuous workflow for its clients. This, however, placed increased demands on communication efficiency and payment organization. A reliable and flexible solution was needed to maintain seamless operations and high-quality content.

Challenges

Thanks to EasyStaff, MarketProvider significantly improved freelancer management efficiency. Optimized payment and communication processes reduced operational costs by 40%. This freed up company resources, allowing MarketProvider to focus on core business objectives and seamlessly scale projects without the limitations of managing a remote team. Overall, the partnership with EasyStaff significantly improved operational efficiency and reduced expenses.

Result

MarketProvider plans to continue collaborating with EasyStaff. The service helps the company delegate payment processing to a reliable and risk-free partner, freeing up time for core business tasks. "EasyStaff is convenient," Market Provider.com founder Evgeny Moiseev shares. "We save time and resources, and quickly onboard freelancers from the CIS, Asia, and Eastern Europe."

Future